Through dynamic workshops and expert mentorship, you'll develop essential skills in story development, recording, and sound editing while learning to create podcasts that captivate audiences. Industry leaders will guide you through the complete podcasting ecosystem—from strategic marketing and pitching to funding models and audience engagement tactics.

You'll gain both the creative expertise and business acumen needed to launch successful podcasts, with hands-on experience in production techniques and insights into what drives success in today's competitive landscape.
Apply now to transform your voice into compelling content that resonates.

Dates: 4 – 11 February 2026
Hours: Daily session of 4 hours (4 to 8 PM Doha time)
Language: English
Lab Fee: 1,100 QAR
Level: Beginner to Intermediate
Group Size: 8 projects will be selected with a maximum of two attendees per project
Deadline: 6 January 2026

Lab Objectives
Participants will learn:

• Learn about the general podcasting landscape as well as regional trends from podcast industry leaders and regional experts
• Understand the strengths and weaknesses of different platforms (Apple, YouTube, Spotify, Anghami, etc.) and podcasting tools (Reaper, Adobe Audition, Descript, Google NotebookLM)
• Learn to grow audience and the community of listeners
• Delve into scriptwriting, narrative mapping, storytelling techniques
• Explore sound editing and sound design best practices
• Delve into business models and monetisation strategies
• Develop their podcast branding, marketing and effective pitching